Netherlands, Amsterdam, 21.04.2021
1,461 participants from 51 countries applied for the Green Product & Green Concept Award 2021. NORMN Hangers was selected as a Nominee for the Green Product Award 2021 in the Category Fashion.
The Green Product & Concept Award is awarded annually to products & concepts that stand out in terms of design, innovation & sustainability. The best 100 products and concepts were nominated and reviewed by jurors – such as Katja Reich (DBZ), Tina Kammer (InteriorPark.) and Prof. Kiersten Muenchinger (University of Oregon).
“Creative way of upcycling materials and saving resources.”Official Green Product Award statement
Plastic hangers are unrecyclable and based on fossil-based materials. Brands are therefore actively looking for sustainable solutions to reduce their environmental impact. NORMN Hangers has developed the world’s first paper-based hanger with a metal hook suitable for all systems. The NORMN fusion hanger is made from 100% recycled paper and is fully recyclable after use through existing widespread paper/cardboard recycling systems, providing a sustainable replacement. The metal hook ensures the product is fully compatible with the automated logistics systems used by the fashion industry.
About NORMN Hangers
NORMN Hangers has an established core team to manage and deliver the work programme. The founding partners, Norman Mackenzie and Pieter Theron, have a wealth of experience in paper-based hangers R&D as well as connection to brands and fashion industry bodies through platforms like Fashion for Good. They are well placed and already recognised by the fashion industry as leaders to drive forward this next stage of product development, commercialisation and exploitation.
About the Awards
The international Green Product Award has been honouring products and services since 2013, which stand out in terms of design, innovation and sustainability. The aim of the prize is to give good examples to the public and to provide feedback and networking opportunities for the participants. The 12 award categories are: Architecture & Tiny Houses, Building Components, Circular Materials, Consumer Goods, Fashion, Handicraft, Interior & Lifestyle, Kids, Kitchen, Mobility, Sport and Workspace. The Green Concept Award recognizes concepts that are not yet on the market. The annual Green Trend Book contains results from the award cycle & trend impulses of international experts.
The awards are organized by the non-profit Green Future Club, which provides designers, researchers and businesses with a platform for an active and hands-on exchange around green innovations. www.gp-award.com/en/gfc
Find here high-resolution images: https://www.gp-award.com/downloads/normn-fusion-hangers.zip
The award press kit with winners and information about the award can be found here: https://www.gp-award.com/downloads/Press-Kit-Winners-EN-2021.zip